While you present up constantly on your viewers and ship wonderful worth a bond will begin to kind. They’ll begin to belief you and get to know who you’re and what you stand for. That is why it’s so necessary that you’ve got a content material advertising technique in place so you may present up on your viewers in a manner that feels good to you. Right now, I wish to bust 3 myths about creating constant content material so you may push by means of the roadblocks which are holding you again. Fable #1 – You must present up dailyWhen most individuals take into consideration creating constant content material they immediately suppose they must submit day by day or present up in every single place they’ll on-line. This isn’t true.Consistency means one thing totally different to everybody. I’ve but to seek out somebody that has ‘cracked the code’ to a precise quantity you should submit per day or per week to get a selected form of outcome.One individual might submit a couple of instances per week and develop their enterprise, whereas another person might submit as soon as per week and in addition develop their enterprise.It’s about discovering what works for you and your viewers. Determine what exhibiting up constantly means to you. How usually do you wish to present up? How usually are you able to present up and create content material?What’s necessary is that you just resolve in your schedule and also you persist with it constantly.Not solely does retaining a constant schedule assist to construct your model, however it’ll additionally begin to construct up your credibility.Fable #2 – You must create a number of new contentConsistently creating content material doesn’t imply that you need to create one thing new each single day. I believe this delusion primarily stems from individuals who attempt to construct their enterprise utilizing simply social media.In that case, you’d really feel pressured to submit one thing new day-after-day due to how fast-paced social media platforms are in comparison with having a hub for your small business.After I say hub I simply imply your major methodology for creating content material. This may very well be weblog posts, movies, podcast episodes and even livestreams. One of these content material has an extended lifespan and does not require you to create one thing new every day as a result of you may repurpose it in a number of alternative ways. Learn extra about repurposing:When you’ve hub content material you may develop your attain through the use of that very same piece of content material and recycling it to draw extra individuals as a substitute of losing time creating one thing new once more.I’m all the time developing with new ways in which I can promote my content material. I solely spend about 20% on creating and the opposite 80% on selling and repurposing. Fable #3 – It’s laborious to doHonestly, this delusion is what’s most definitely holding you again from rising your small business.You consider that exhibiting up and creating constant content material is just too laborious so that you don’t even attempt. The important thing to creating it a lot simpler on your self is having a plan.While you plan forward and you realize the steps to observe if you create new content material it’ll information you every day on what you should be doing. It doesn’t must be an extravagant course of, however one thing easy and repeatable. I personally prefer to create a system utilizing Asana in order that I don’t all the time have to fret concerning the subsequent step. You’ll be able to learn extra about making a template right here. In case you are sitting there studying this pondering that creating constant content material is tough then I problem you to spend half-hour drafting out a plan you may observe.Listed here are some concepts of what to incorporate:The place will you promote your content material?How are you going to repurpose it?What day(s) will your content material go reside?What day(s) are you able to block off in your schedule to create and promote your content material?What content material are you able to batch?What content material subjects will you create for the upcoming month?:You’ll be able to learn extra about easy methods to create constant content material for your small business.You may additionally like:In case you are able to create constant content material on your weblog or enterprise you should definitely obtain my Constant Content material Roadmap.