WP Engine: 2021 in Evaluation



At WP Engine, our Core Values drive every little thing we do. They information our priorities, the investments we make, and the way we serve you and the communities we’re part of.  


As 2021 involves a detailed, we needed to reaffirm our Core Values: Constructed for Progress, Buyer Impressed, Design Issues, Do the Proper Factor, and Dedicated to Give Again and have a good time how we Pressed Forward, collectively, to make WP Engine the #1 platform for WordPress.

We Helped You Construct for Progress 

2021 strengthened the necessity for each enterprise to satisfy its prospects on-line with quick, stunning,  and responsive digital experiences. 

You met that problem head-on, constructing greater than 400,000 new websites on our platform in 2021. That’s practically triple final yr’s quantity and it brings the entire variety of web sites on our platform to 1.5 million. 

As you proceed to develop, our mission is evident: maintain delivering the most effective instruments, applied sciences, and providers in WordPress to gasoline your progress and show you how to unlock creativity, it doesn’t matter what kind of digital work you do.

From Headless WordPress to company administration options, we targeted in your progress objectives in 2021 with the launch of those new merchandise:

The Quickest WooCommerce Shops

As eCommerce continues to surge, we launched extremely optimized eCommerce hosting to assist companies develop their digital storefronts. 

Our eCommerce plans mix customizable themes and WooCommerce-optimized Gutenberg blocks with best-in-breed applied sciences like ElasticPress to extend web site pace by as much as 40% and to enhance gross sales.

The top end result? This yr, the gross merchandise quantity (GMV) offered by on-line shops on our optimized eCommerce platform was up 360% from the prior yr! We’re excited to deliver this progress potential to everybody with a WooCommerce retailer in 2022. 

Progress-Centric Instruments to Automate Your Company 

2021 additionally noticed the launch of Growth Suite, which helps businesses and freelancers automate insightful shopper reviews, billing software program, managed WordPress internet hosting and extra, making it simpler to earn a steady stream of month-to-month recurring income. 

Get a more in-depth have a look at all the options Progress Suite has to supply here.

Full Headless WordPress

Atlas, the whole Headless WordPress platform, affords companies with large-scale digital wants a single answer for headless structure and an easy path for constructing superior, omnichannel footprints. 

Atlas delivers the absurdly quick efficiency wanted to crush Core Web Vitals and safe extra guests, resulting in elevated engagement, interplay, and finally income. 

Alongside Atlas, 2021 additionally noticed the launch of WP Engine’s Developer Relations (DevRel) crew, headed by StudioPress founder and one of many architects of the trendy WordPress theme ecosystem, Brian Gardner.

Since its inception, the DevRel crew’s output has been prodigious, launching two open supply tasks to the group Faust.js and Atlas Content Modeler, whereas creating developer sources for each traditional and Headless WordPress tasks.  

From giant digital calls for to company ache factors and every little thing in between, offering our prospects with the appropriate instruments, the most effective merchandise and the #1 platform in WordPress have been all main focus areas in 2021, simply as they are going to keep main focus areas sooner or later.

We Remained Buyer Impressed

We proceed to be blown away by prospects such as you, your inventive ingenuity, and your unwavering concentrate on innovation, all of which have been on full show in 2021. 

Right here’s a have a look at only a handful of the unimaginable issues our prospects constructed this yr:

Peak Performance With Headless WordPress

With an Atlas Headless WordPress structure, Android Authority elevated pace by 6x, improved its search rankings, and dramatically upgraded the shopping expertise for its 50 million month-to-month readers. Keep Reading.

Speed to Market for a Family of Enterprise Brands

WP Engine Company Associate Digital Yalo helped B&G Foods standardize 50+ disparate model websites on WP Engine’s enterprise WordPress platform, migrating all websites and relaunching inside 4 months. Learn More

Cleaner Code and User-Centric Design for Excellent Core Web Vitals

WP Engine Company Associate StrategiQ helped one of many world’s hottest journey blogs vastly enhance its Core Web Vitals, rising 3x to the ninetieth percentile of web page hundreds throughout each cell and desktop gadgets. Read More

To make sure all the experiences we construct for you might be distinctive and designed with intention, we proceed to innovate on our platform, making greater than 50 enhancements and upgrades this yr, a file, to proceed to provide the greatest safety and efficiency in WordPress.

One other vital replace in 2021 was providing extra of our instruments and providers at no cost, to our prospects and to the broader WordPress group.  

Along with the Genesis Framework and the Genesis sample theme, we made the premium options previously supplied with Local Pro accessible to everybody, completely free! Our hope is that this encourages much more builders to create with WordPress. Take a look at all the small print here

We additionally made main enhancements to Smart Plugin Manager, which routinely checks plugins for updates and ensures that when updates happen, they don’t break your website. 

This highly effective instrument, which retains websites secure and up-to-date, noticed vital user-centric updates in 2021, together with person interface and setting visibility enhancements, reporting upgrades, the power to pause updates, and the power to begin automating theme updates along with plugins. 

We additionally regarded to focus on your unimaginable websites in addition to the ability and flexibility of WordPress with greater than 35 in-person and digital occasions throughout time zones and subjects all year long. 

We Stayed Centered on Design   

Along with all the new merchandise and options we created for you this yr, we additionally remained laser-focused on the design of your general person expertise (UX), together with streamlining administrative duties and day-to-day back-end navigation.   

Our Consumer Portal and WP Engine plugin obtained vital enhancements in 2021, together with UX upgrades, the addition of fast actions, and new caching features for added granularity and comfort. The latter, which supplies quick access to cache settings and the power to clear all caches directly, has resulted in a 30% discount in associated help tickets,    

Including new websites on our platform grew to become simpler too, with main UX enhancements to our “Easy Add Website” function, which now contains the power so as to add websites on our eCommerce plans, and units newly launched websites up with a Genesis default theme and Good Plugin Supervisor. 

You performed a significant function in all of those improvements, as our UX Analysis crew, which doubled in measurement in 2021, carried out lots of of interviews and value checks with our prospects leading to a substantial variety of insights we included into our merchandise.  

Click here in the event you’re occupied with becoming a member of WP Engine’s User Research Group and participating in our ongoing UX analysis.

We Continued to Do The Proper Factor

Simply as you Pressed Forward all through 2021, so too have our workers, whose deep dedication to our Core Values has allowed us to construct hubs around the globe that share the identical beliefs of openness, acceptance, transparency, and belief.

In 2021, we expanded these efforts, beginning with the appointment of Tarsha McCormick as our first Vice President of Range, Fairness, Inclusion, Tradition, and Engagement who instantly made strides towards making a office and firm tradition that each displays our Core Values and is welcoming and inclusive for all.

This yr additionally noticed the launch of our new Employee Resource Groups, every of which supplies group and illustration to the numerous lived experiences of our workers, in addition to impactful and provoking programming that brings training and consciousness to all.  

As a transparent reflection of our Core Values, these efforts resonated across the globe in 2021, which was the primary yr each single considered one of our groups have been each eligible for and acknowledged with Great Place to Work certification.

Along with turning into Nice Place to Work-certified, our London and Limerick worldwide areas have been particularly acknowledged as nice workplaces in tech, with the popularity for Limerick approaching the heels of that location’s five-year anniversary

We Dedicated to Give Again 

Throughout all of our international groups, employee-led giving and firm matching reached practically $290,000 in 2021, with help for a large listing of causes spanning every little thing from starvation aid and housing help to catastrophe response.   

As we glance again on the yr that’s passed by, we’re happy with the best way all of our workers have remained dedicated to giving again, channeling their efforts via our company social accountability program, Engine for Good, and touching greater than 30 organizations across the globe, together with Autyzm Up Foundation, Barnardos, Black and Pink, Central Texas Food Bank, Pieta, Make-A-Wish Foundation, and Rize Up.

None of that is doable with out you and the belief you set in us every single day. 

Our sincerest thanks to every of our prospects, companions, and workers for an unimaginable yr. Right here’s to Urgent Forward, and to your continued success and progress in 2022! 

Sunil Kushwaha

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